Half-Day Workshops
Monday, April 14, 08:00 AM-12:00 PM
W8. Increase Your Intelligence ROI Using the Knowledge Value Chain®, Half-Day Workshop
Tim Powell, president and managing director, The Knowledge Agency®
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Monday, April 14, 1:00 PM-5:00 PM
W11. Achieving Competitive Advantage Through Creative CI Collection, Half-Day Workshop
Toni Wilson, founding partner and principal consultant, MarketSmart Research Services
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Monday, April 14, 1:00 PM-5:00 PM
W10. Conference and Trade Show Intelligence, Half-Day Workshop
Jonathan Calof, professor, University of Ottawa
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Monday, April 14, 1:00 PM-5:00 PM
W12. Strategic Positioning of Competitive Intelligence: How You Can Make CI, Your Department, and Yourself Essential to the Company’s Success, Half-Day Workshop
Claudia Clayton, managing director, ViewPoint
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Tuesday, April 15, 08:00 AM-12:00 PM
W13. The 10 Most Effective Behaviors of CI Managers (and the 10 Most Destructive), Half-Day Workshop
Benjamin Gilad, president, Academy of Competitive Intelligence
Co-Presenter: John McGonagle, managing partner, The Helicon Group
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Tuesday, April 15, 08:00 AM-12:00 PM
W14. The KIT User-Needs Identification Process: Understanding and Using It, Half-Day Workshop
Jan Herring, president, Herring and Associates LLC
Co-Presenter: David Francis, managing principal, Mercator Consultants LLC
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Tuesday, April 15, 1:00 PM-5:00 PM
W15. Competitor Profiling: Why, How, and What For?, Half-Day Workshop
Sheila Wright, principal lecturer, De Montfort University
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Tuesday, April 15, 1:00 PM-5:00 PM
W17. Primary Sourcing: Understanding and Using Human Intelligence Collection and Analysis, Half-Day Workshop
Paul Dishman, associate professor, Brigham Young University
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Tuesday, April 15, 1:00 PM-5:00 PM
W16. Providing Persuasive Intelligence: Early Warning, Half-Day Workshop
Kenneth Sawka, managing partner, Outward Insights LLC
Co-Presenter: Karen Rothwell, director, Outward Insights LLC
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